Cookie Policy

This Cookie Policy document outlines to users of the Wales the Brand website which cookies the website uses and what they are used for.

Cookies

Cookies are datafiles that are stored on a web-user’s computer when visiting a website that requires cookies. Cookies record basic details related to website visits, this information is then used in many ways including tailoring content to users on subsequent visits, website performance measurement and marketing campaigns.

First-party cookies are placed on a web-user’s computer by the website they are visiting.  Third-party cookies are placed on a web-user’s browser by someone else with the permission of the website owner.

Please note that the cookies used by Wales the Brand do not record sensitive information such as a visitor’s name or address.  Where personal information is requested through entry forms such as a prize draw entry or brochure request, please refer to the Privacy Policy for more information on how this meets GDPR.

Managing Cookies

Cookies can be blocked completely by a web browser, or selectively via the web browser’s cookie manger.

To learn more about cookies in general or how to manage them, visit: www.aboutcookies.org

If you wish not to receive online advertisements, you can opt-out of cookies by going to the Network Advertising Initiative website.

 

How Wales the Brand Uses Cookies for measurement

Wales the Brand uses Google Analytics to provide statistics on website traffic and its sources.  This includes data on daily visits, pageviews, entry page, landing page, time on site, referrers, traffic type, clicks, click-through rate, page exit ratio, and bounce rate. 

Wales the Brand  uses this data to understand how visitors interact with its website in order to improve user experience.


First-party Cookies Used by Wales the Brand

 

Cookie Name

Purpose of the Cookie

ASP.NET_SESSIONID

This cookie logs when the Wales the Brand website is open in a user’s browser.

SC_ANALYTICS_GLOBAL_COOKIE

This cookie logs visitors who have visited the Wales the Brand website more than once within a given time period.

EXITSURVEYCTA

This cookie is placed in a user’s browser that have been presented with a website exit survey as they are about to leave the Wales the Brand website.

 

Third-party Cookies Used by Wales the Brand

Cookie Name

Purpose of the Cookie

Google

Google Analytics: This cookie is placed in a user’s browser to store information related to their preferences - such as preferred language (e.g. English or Welsh), the number of search results to display per page (e.g. 10 or 20), and Google’s SafeSearch filter setting.

YouTube

Wales the Brand uses the popular streaming website YouTube to extend the function of its website.  YouTube places cookies in a user’s browser that stores information related to the user’s browser theme, and enables the website to display adverts which advertisers pay to display.

Yahoo!

Yahoo Analytics: is an online advertising service provided by Yahoo.  The service enables websites to display adverts which advertisers pay to display on webpages with related content.

DoubleClick

DoubleClick is an online advertising service provided by Google.  The service enables websites to display adverts on websites, and advertisers to control how often adverts are shown to users.

Questions

Please contact us if you have any questions about this Cookie Policy.